MSC Cruises and Europe Assistance - Press Releases

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Chief Security Officer
MSC Cruises Has Just Posted the Following:

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MSC Cruises, the leader in the cruise market, and the Europ Assistance Group, a leading player in the travel insurance and assistance sector have signed a global agreement to design and deploy a personalised worldwide international travel assistance and insurance programme.

This major agreement, which is being centralised and managed by the Europ Assistance Group within the same unit internationally, will enable MSC Cruises to offer its clients in 16 countries a complete range of travel insurance and assistance options perfectly adapted to differing consumption patterns and the differing attitudes to risks of its local clients while at the same time conforming to local insurance legislation.

Developed specifically on behalf in MSC Cruises, this range of travel assistance and insurance solutions is carefully tailored thanks to the Europ Assistance Group's highly original and innovative approach to insurance cover personalisation.

A genuine innovation in the cruise market, this global agreement will enable MSC Cruises to further reinforce its position as a quality operator in the tourism market, while at the same time supporting its rapid growth by offering its clients a high-added value range of services, seen as a genuine competitive advantage for the company.

As part of a long and close business relationship with MSC Cruises in the Italian market, this agreement clearly demonstrates Europ Assistance's dynamic approach to marketing when it comes to offering its clients high-performance products and services perfectly adapted to the requirements of its international customers and the emerging needs of consumers.

MSC Cruises is the largest entirely-European cruise company, and has the most modern fleet in the world. In 2008, it welcomed on board more than 800,000 passengers. The company has gained worldwide renown for its excellence in terms of hospitality, impeccable service and food, its cutting-edge fleet and carefully thought-out furnishings and design.

The ships were designed with environmental protection in mind. MSC Cruises holds the leading position when it comes to environmental quality certification and is the only company to have received from the Bureau Veritas the coveted ‘6 Golden Pearls' award, the most prestigious international recognition in terms of environment, health and safety.



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