Cruise Industry News
Staff Captain
Cruise Industry News Has Just Posted the Following:
<p>P&O Cruises and Cunard have hired direct agency LIDA to handle itsr Customer Relationship Management (CRM) business, according to a statement from the cruise line.</p>
<p>The agency won the multi-million pound account following a competitive pitch that began in April this year.</p>
<p>LIDA is tasked with transforming the cruise companies’ direct to customer marketing, moving from a product-led approach to
Click here to view the article.
<p>P&O Cruises and Cunard have hired direct agency LIDA to handle itsr Customer Relationship Management (CRM) business, according to a statement from the cruise line.</p>
<p>The agency won the multi-million pound account following a competitive pitch that began in April this year.</p>
<p>LIDA is tasked with transforming the cruise companies’ direct to customer marketing, moving from a product-led approach to
Click here to view the article.