I was recently thrilled to be one of the anointed when I received an email from HAL with some very good Early Booking teaser rates. There was a link to a HAL site, with scads of tremendous discounts -- the fine print read in part: "*Zuiderdam 5/3, 5/17 and 5/24 based on promo #6. All other fares based on promo #2002. Featured fares shown are based on minimum stateroom categories and per person, based on double occupancy. Fares are in US dollars, and include non-discountable amounts. Taxes are additional."
Hey, a Zuiderdam cruise on Dec. 13th for only $659 per person for a deluxe balcony stateroom (aka verandah mini-suite) !!!!! "Wow, they really take care of Mariners!! I wonder how much I'm saving over getting an internet rate?" So I go to Expedia to calculate how much the huge discount is [can you see where this is heading?]. Hmmm, they also quote $659 pp including port charges, plus taxes for the same cruise, category BB. So I go to Travelocity -- same price. Finally to Orbitz. Same price (with a note that past patrons may receive additional discounts).
So fares are a matter of shopping well (or having a conscientious TA do it and stick with it) and timing. Luck plays a part too -- I booked a cruise on Feb. 28 this year. On March 1 the price *increased* by $600 (on Expedia, where I booked it). My plane ticket would have increased also. At the higher price, I probably still would have gone, but chosen a different category of stateroom.
SFJ